When it comes to email marketing, subject lines are everything. The subject line is the first thing your recipient sees – it’s that make-or-break moment to catch their attention and push them to open the email and read on. Too dull and they’ll skim right over it. Too flashy and it could go be filtered Read more about 7 ways to write better email subject lines[…]
Have you heard someone tell you that an email’s subject line can send your email campaign to the spam folder? Perhaps you have a colleague who obsesses the only optimal time to send the campaign is 3pm on Thursdays. These are commonly cited wisdom’s about email marketing, and as the below Infographic by Alchemy Worx Read more about 7 Myths of Email Marketing – Infographic[…]
Email Marketing has long been revered for its effectiveness. This infographic from Momentum Marketing shows it as the most important source for outbound leads, surpassing every other outbound lead source by several points. On the inbound marketing side, email closely follows social media and SEO for generating leads. In other words, email marketing rains supreme Read more about The Most Important Lead Sources of 2015[…]